Tata Tuff Truck marks the launch of Tata Motors

Fusion Automotive the Australian distributor of Tata Motors has developed a unique and exclusively designed concept vehicle for the launch of the Tata Motors brand in Australia.

The uniquely designed concept vehicle, will be premiered at the National 4×4 & Outdoors Show and Fishing & Boating Expo, August 23-25 at the Melbourne Showgrounds, was designed and built in a joint venture between Fusion Automotive and Tata Motors, with the design team headed up by Walkinshaw Automotive Chief Designer Julian Quincey.

Based on the Tata Xenon, the concept vehicle has an exclusively designed body kit and accessories pack including the wheels, snorkel and sports bar with the roof, driving and spot lights proudly provided by Narva.

The design team highlighted the Xenon’s strong wheel arch design as a key feature, and focussed initially on increasing the wheel size and width to cater of larger off road tyres. The 20” wheels are uniquely designed and developed by the design team and machined from a solid billet of aluminium. They have a tough chiselled look purpose made for Xenon and give the vehicle such a strong stance.

With lighting a major feature in the work and play qualities of a 4x4 vehicle, the team designed a state of the art roof light bar that integrates the unique roof rack with a custom Narva LED Xenon lighting rig, for everyday driving; driving lamps and DRL’s were incorporated to make sure the car is both seen and has superb forward visibility at night.

The vehicle is a testament to the engineering ability of the Walkinshaw Automotive team, most of the larger parts were modelled to size on full sized clay model Xenon, however the roof rack and snorkel were 3D printed, whilst other parts like the grilles were CNC milled out of ABS.

The standard Tata Xenon which goes on sale in October 2013 will feature a Euro 5 emission compliant 2.2L turbo diesel engine, driver and front passenger airbags as well as in car features such as blue tooth and USB connectivity as standard.

Both the Tata Xenon “Tuff Truck” and the standard vehicle will be on display in the Automotive Pavilion at the National 4×4 & Outdoors Show and Fishing & Boating Expo and visitors to the Show will be able to experience the vehicle first hand with Test Rides available in the Action Arena.